BHI SENIOR LIVING — ATHENS CROSSING
BRAND COLLATERAL
PROJECT BREAKDOWN
Our branding for the new BHI Athens Crossing community included a logo that pays tribute to the local Columbus, Indiana, architecture by incorporating its iconic bridge into the design. The digital and print materials reflect the branding, featuring a bright modern style that is unique to Athens Crossing, while also meshing with BHI’s overall organizational aesthetic.
DELIVERABLES:
- Logo creation
- Print materials – Pocket folder, note cards, business cards, letterhead, and envelope
- Digital materials – Website
![Athens Crossing BRAND COLLATERAL Athens Crossing BRAND COLLATERAL](/wp-content/uploads/2023/02/AC-PocketFolder.jpg)
![Athens Crossing BRAND COLLATERAL Athens Crossing BRAND COLLATERAL](/wp-content/uploads/2023/02/AC-Branding-BusinessCards.jpg)
![Athens Crossing BRAND COLLATERAL Athens Crossing BRAND COLLATERAL](/wp-content/uploads/2023/02/AC-Branding-Pens.jpg)
![Athens Crossing BRAND COLLATERAL Athens Crossing BRAND COLLATERAL](/wp-content/uploads/2023/02/AC-Branding-Homes.jpg)
![Athens Crossing BRAND COLLATERAL Athens Crossing BRAND COLLATERAL](/wp-content/uploads/2023/02/AC-Branding-Letterhead.jpg)
![Athens Crossing BRAND COLLATERAL Athens Crossing BRAND COLLATERAL](/wp-content/uploads/2023/02/AC-Branding-Postcards.png)
![Athens Crossing BRAND COLLATERAL Athens Crossing BRAND COLLATERAL](/wp-content/uploads/2023/02/AC-website.png)